SAN JOSE, Calif. — The San Jose Earthquakes and Theta Labs, the leading provider of decentralized cloud infrastructure for AI, media and entertainment, announce the launch of “Quakebot," the club’s first official AI-powered chatbot. The chatbot, powered by Theta EdgeCloud, will enhance digital fan experiences and provide real-time information on the Earthquakes’ official website. The AI-powered chatbot will also be the first of its kind in Major League Soccer.
The platform will utilize a custom AI agent specifically trained on Earthquakes and MLS soccer data to answer fan inquiries about upcoming matches, tickets, lineups, stats, venue information, and team news. This marks Theta Labs' first partnership with an MLS team and will be available on the team website starting with the current 2025 MLS season.
“We’re thrilled to announce this partnership with Theta Labs,” said Ian Anderson, Chief Strategy Officer of the San Jose Earthquakes. “With the Earthquakes based in the heart of Silicon Valley, linking up with an industry leader in AI infrastructure to provide a groundbreaking first-of-its-kind chatbot to our fans to augment their fan experience is only the beginning.”
"As a native Bay Area company, partnering with our hometown MLS team creates a special opportunity to showcase how AI can transform sports fan experiences," said Mitch Liu, founder and CEO of Theta Labs. "Like Theta Labs, the San Jose Earthquakes have deep roots in Silicon Valley's innovation ecosystem, making this collaboration a perfect match to demonstrate how our decentralized EdgeCloud platform can power next-generation fan engagement tools. We're excited to help connect thousands of Quakes fans with the team they love through Agentic AI technology that was developed right here in the same community.”
Fans can interact with the chatbot by asking questions like "What's the starting lineup for tonight's match?" or "How do I get to PayPal Park?" and receive comprehensive answers using up-to-date information from MLS APIs. The collaboration aims to create a more connected experience for Earthquakes supporters by offering a simple, user-friendly interface to access information. New Fan Experience Features The official AI chatbot will offer several key features to enhance the fan experience:
• Matchday Assistance – Live updates, lineups, stats, parking, and venue information.
• Team & Player Insights – Player statistics, injury updates, historical data, and performance metrics.
• Fan Engagement – Interactive trivia, polls, fantasy soccer insights, and social interaction.
• Merchandise & Exclusive Content – Shop for team gear, access discounts, and view behind-the-scenes content.
Powered by Retrieval Augmented Generation (RAG) technology, the chatbot draws from a comprehensive database of MLS statistics, Earthquakes-specific information, and soccer knowledge to provide accurate and tailored responses. New features planned for future releases include extending agentic AI technology to ticketing, customer service, on-site hyper local AI, fantasy soccer, predictive analytics and more.
The system runs on Theta EdgeCloud's blockchain network of over 30,000 distributed edge nodes and cloud GPUs delivering more than 80 PetaFLOPS of computation power. This decentralized infrastructure ensures scalability while reducing operational costs.
This partnership represents a natural alignment between Silicon Valley's MLS team and a leading Bay Area technology company that have also partnered with NHL teams the Las Vegas NHL Knights, New Jersey Devils, as well as leading esports teams Flyquest and Evil Geniuses.
About Theta Labs
Theta Labs is the leading provider of decentralized cloud infrastructure for AI, media and entertainment powered by a global network of 30,000 distributed edge nodes and a native blockchain. Backed by Samsung, Sony, Bertelsmann Digital Media Investments and Creative Artists Agency, Theta is among the top 10 DePIN blockchains by market capitalization on Coingecko and top AI tokens on Binance.com. Theta’s enterprise validator and governance council is composed of global market leaders including Google, Samsung, CAA and Binance. Recently launched Theta EdgeCloud is the first hybrid cloud-edge computing AI platform with over 80 PetaFLOPS of on-demand distributed GPU compute power. EdgeCloud now counts 25 global customers including 4 of the top 5 South Korea universities, top professional sports teams including NHL’s Las Vegas Knights, New Jersey Devils, and global esports teams FlyQuest and Evil Geniuses.
About the San Jose Earthquakes
The San Jose Earthquakes, one of Major League Soccer’s original teams, are the epicenter for soccer in Northern California, playing at the highest professional level in the United States. The club won MLS Cups in 2001 and 2003 and took home Supporters’ Shields in 2005 and 2012. The club is based out of PayPal Park, an 18,000-seat soccer-specific stadium that opened in 2015 and is the first cloud-enabled venue in MLS. The organization was originally founded in 1974 in the North American Soccer League, and in 2024 celebrated its 50th anniversary of positively impacting communities around Northern California. The club’s nonprofit arm, the Quakes Foundation, focuses on health and fitness initiatives for local underserved youth and fighting food insecurity. For more information about the Earthquakes, visit www.sjearthquakes.com.